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Google 5.0 Star | 125+ Reviews

Speak directly with a senior researcher. No sales team. No obligation.

Trusted by brands, marketing & creative agencies and even other research agencies

to deliver high-quality market research projects.

UK offices with global research reach

5 offices

Clients served from start-ups to enterprise

320+

Established UK market research agency

2008

4,595+

Approved supplier to 320+ organisations

Quantitative and qualitative research for B2B and B2C organisations, delivered end-to-end by an experienced UK market research agency.

UK Market Research Agency for B2B & B2C Projects
Delivering Reliable Insight for Confident Decisions

UK-based research team

with global project delivery

Research built around you

Tailored to your objectives

High participant attendance & engagement rates

Consistently strong attendance and engagement

Clear, actionable insight

Not just reports

Analyse customers, markets & commercial opportunities

Clear insight that directly supports business decisions

Methodologies selected for your specific objectives

not off-the-shelf approaches

Real, verified participants

No panel-driven shortcuts or low-quality data

Senior-led research 

No junior hand-offs

Why Clients Choose MRFGR

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Research Services We Deliver

We design and deliver market research tailored to your specific business objectives.

Using the most appropriate methodology for your project, we deliver research that produces clear, actionable insight.

  • Research design, planning & full project management

  • Focus groups

  • In-depth interviews

  • Designed and managed online surveys

  • Carefully sourced and verified participants

  • Co-creation workshops

  • Shopper intercepts

  • Taste testing

  • Product testing

  • User testing

  • International research

and more.

Every project is designed around your objectives — not off-the-shelf methodologies.

Ready to explore your market research project?

Clear, actionable findings are delivered to support confident decision-making.

4. Deliver insight and reporting

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Research is delivered using carefully sourced participants and robust methodology.

3. Conduct the research

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We recommend the most suitable methodology based on your objectives.

2. Design the research approach

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We start by understanding your company, brand, audience and research goals.

1. Define your objectives

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How Our Market Research Works

Every participant is carefully sourced, screened and verified  — ensuring your market research is built on reliable, real-world data.

Work with a market research partner you can rely on.

Personal accountability for project outcomes

Transparent fixed project pricing

Agile project delivery and fast response times

Researchers who understand the full project

Direct communication with experienced researchers

Consistent, high-quality data

Greatly reduced risk of “professional respondents”

Carefully verified participants

Human-led recruitment and screening

Insight focused on real commercial decisions

Tailored methodologies for each project

Senior researchers involved from design to reporting

Research designed specifically around your business objectives

MRFGR Market Research Agency

More faceless organisational structures

Often tied to retainers or long-term contracts

Slower processes and internal bureaucracy

Work frequently split across departments

Multiple layers of account management

Inconsistent data quality and reliability

High risk of poor quality participants gaming the system

Limited verification of respondents

Heavy reliance on automated recruitment & panels

Reports that lack clear, actionable outcomes

Rigid, standardised methodologies

Work often passed to juniors and/or delegated across teams

Generic, one-size-fits-all research approaches

Typical Research Providers

MRFGR vs Other Market Research Agencies

Many research providers rely on standardised approaches and outsourcing to automated participant platforms and panels, which can result in unreliable data and limited insight.

MRFGR takes a more rigorous, hands-on approach to ensure our market research findings are accurate, relevant and actionable.

MRFGR operates as a boutique market research agency. Our experienced research team remain closely involved in every stage of the project, from research design through to fieldwork and reporting. This ensures clients receive responsive communication, consistent project oversight and research that reflects a genuine understanding of their objectives.

Why Our Market Research Delivers More Reliable Insight Than Competitor Approaches

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Unlike some research providers that rely on ongoing retainers or unclear pricing structures, MRFGR typically works on fixed project fees. Clients know exactly what to expect from the outset, allowing them to plan research projects with confidence.

Transparent Fixed Project Pricing

A significant proportion of our work comes from returning clients and referrals. Organisations that work with MRFGR very often continue to partner with us for future research projects because they value our responsiveness, transparency and consistent quality. Our approach is built on long-term relationships rather than short-term engagements.

Long-Term Client Relationships

MRFGR is a very close-knit team of research specialists who take personal pride in every project we deliver. This culture of accountability ensures that every client receives the attention and care their research deserves.

Culture of Accountability

The MRFGR Cornerstones

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MRFGR is trusted by many marketing & creative agencies, consultancies and even other market research agencies to deliver research on their behalf — a strong reflection of the quality and reliability we bring to every project.

We regularly support these organisations with research design, participant recruitment, fieldwork execution and full project delivery — often working behind the scenes under NDA or white-label arrangements.

Our team are accustomed to working to strict project requirements, tight deadlines and the high standards expected by agencies and their clients.

For you, this means you’re working with a team trusted not just by brands, but by the agencies behind them — ensuring your research is in safe, experienced hands.

Research Partner Trusted by Many Agencies

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We are approved suppliers to 100s of well known institutions. A small sample are show below.

Approved Institutional Suppliers to

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We work with 1000s of end-clients. A small sample are shown below.

Clients

98%

Attendance Rate

3450+

Research Projects Delivered Since 2008

82k+

Participants Recruited

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A leading brewery partnered with our team to conduct a blind taste testing study aimed at refining a new low-alcohol beer before launch.

Taste Testing Research

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Waste and recycling sites across West Yorkshire sought to improve service quality. We gathered 2,300 user feedback responses and translated it into actionable improvements.

User Satisfaction Surveys

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A well-known UK fitted furniture brand wanted to better understand their customer journey and identify areas for improvement. Their goal was to uncover opportunities to increase customer satisfaction and customer retention.

Improving The Customer Journey

Research Case Studies

125+ Reviews

Google

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Mark

Heathrow Express

"Over the past year, we have had the pleasure of working with MRFGR on multiple projects, and we cannot recommend them highly enough. Their communication throughout our engagements has been excellent, always prompt and clear, which has greatly facilitated our processes. The team at MRFGR, although small, is exceptionally knowledgeable and dedicated. Their expertise is evident in their ability to obtain high sample sizes and deliver well-published results. What sets them apart is how easily their findings are translated into actionable insights, ensuring that we can swiftly and effectively utilise the data. Their speed of delivery is truly impressive. We consistently receive results in good time, which is crucial for our fast-paced operations. MRFGR has proven to be an invaluable partner, and their service has consistently exceeded our expectations. For anyone in need of reliable, efficient, and insightful research services, MRFGR comes highly recommended."

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Olivia

Confidential Client

"MRFGR have been absolutely brilliant! The videos we have received from their respondents have been perfect - they clearly brief their people really well and you can tell from the content we receive. They give clear communication & are on hand to help at all times. We give them some crazy tight timelines and they turn things around for us so quickly and without stress - even when the respondents are coming from multiple countries. I highly recommend Matthew & Paul - they're fab!"

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Sebastian

NHS

"When I phoned Matthew at MRFGR I was in a bit of a pickle. I needed to recruit 25 consultant paediatricians for telephone interviews (with minimal incentive) across 8 countries, two of which were non-English speaking. Oh, and I needed to have recruited and completed the interviews in 12 working days. Surprisingly, Matthew wasn't taken aback by this and set about the task with enthusiasm. Even against these challenging timescales, Matthew was able to deliver all 25 consultants - a phenomenal effort. I was extremely happy. And, more importantly, so was my client."

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Richard

Vodafone

"MRFGR were not the cheapest firm who pitched for our work, but I am happy that I decided to go with them. I feel that their database is extensive and this combined with their excellent client service means that they offer a higher degree of reassurance and peace of mind than other recruitment agencies we have worked with in the past. When we had a problem to resolve at short notice they did this very quickly. I would happily work with them again."

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Luke

Sky

"Hi Stephen Both groups went very well - a key client attended the first and was very pleased. Very articulate groups, really impressed especially considering it was such a difficult recruit (recruiting Somalis). The hotel was great too, incidentally, a nice place to do groups. Many thanks for your hard work on this - hope you feel it was worthwhile!"

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Murray

Nottingham University

"MRFGR recruited four focus groups for our research across a variety of settings, including socio- economically deprived urban communities and very small rural communities. Despite the significant challenges these settings posed MRFGR ensured that all our focus groups were fully attended, and with a minimum of fuss. I would have no hesitation in recommending them for recruitment work."

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Susanne

Nescafe

"It's always a pleasure to work with MRFGR. They are a great partner who consistently recruit high calibre respondents to take part in our research projects and workshops. Always professional and very reliable."

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Richard

Solicitors Regulation Authority

"Our organisation, the Solicitors Regulation Authority, has used MRFGR to support our recruitment requirements for focus groups and public events and we have always found their service and achievements to be excellent. They have demonstrated a commitment to meet last-minute requirements in a calm and professional manner and we would not hesitate to recommend them."

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Rachael

Countrywide

"The groups in Chipping Norton went really well thank you. We had a full turn out to both of them. I would just like to say that we have been very impressed with the number of participants you have managed to recruit to these groups, your regular updates on the recruitment progress, and your follow up contact. We have also had very positive feedback from the participants about their contact with you. We will definitely consider MRFGR in future when wishing to recruit participants to similar groups."

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Amy

Febreze

"I would like to take this opportunity to express our appreciation for the work that you recently carried out for us. Stephen Essex and MRFGR were recommended to me by a colleague. It was important for us to find a company who could understand and deliver our brief on a very tight schedule. Stephen demonstrated a level of knowledge and professionalism that gave us the assurance that this would be achieved. The result was a report that clearly met the objectives of our brief, was presented in a professional manner, which then enabled us to present the findings to our customer with confidence. We would not hesitate to recommend or use Stephen again."

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Theo

e.on

"We have used MRFGR to recruit participants for multiple research projects with varied samples sizes and sometimes challenging recruitment criteria. They have a calm and professional manner, providing us with regular updates in the lead up to and on the day of research projects. Multiple touch points with participants approaching the study date ensures drop-out rates are extremely low with replacements usually being found very quickly if necessary. I look forward to working with MRFGR in the future."

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Doug

Confidential Client

"MRFGR is the first external company we have used for sourcing focus group attendees. Although we have organised many groups previously I would definitely use MRFGR again. The costs were reasonable and the attendees we have received have been exactly the right target groups. The level of communication has been satisfactory too with regular updates leading up to each focus group. Matthew has managed all of the groups we have requested and there has been no issues. I would recommend trying MRFGR."

Testimonials

No sales team. No juniors. No Obligation.

Talk directly with our senior research team, regardless of whether you're new to research or a research pro.

Receive a Market Research Feasibility & Project Quote.

"We usually respond within 30 mins of your enquiry, where we'll schedule to talk (directly with me), at a time convenient to you about your project requirements (or we can communicate vie email if this is preferred).

 

We'll advise on the initial research feasibility and research design, and follow-up with a fixed price market research quote."

Matthew Whitaker

MRFGR - Head of Projects

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Let's Work
Together

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