Submit Enquiry

Research by project stage

Research support
for every stage
of the project.

Start with where the brief is now. Find the next research, recruitment, fieldwork or reporting support without having to choose the method first.

Choose your route Discuss your brief
Researcher gathering evidence during an in-person market study

Project-stage index

Select a row to jump directly to that route and its relevant research services.

How to use this route

Start with where the brief is now.

Research is rarely one rigid sequence. You may need help shaping the question, reaching the right people, running the fieldwork or turning evidence into a useful conclusion or next step. Choose the stage closest to your current need.

Browse by research deliverable

Best fit when

  • You know what has already been completed but not the best next step.
  • You need MRFGR to support one defined stage rather than the whole project.
  • You want to avoid repeating work or choosing a method too early.
  • You need realistic feasibility, timing and handover between stages.

Project stage 01

Planning & strategy

Clarify the question, audience, intended use of the evidence and research approach before committing budget or resource.

21 relevant services
Audience Research research

Audience Research

Audience research is crucial for customising marketing efforts to match the specific needs of your target market. It combines qualitative and quantitative methods to gather detailed...

Explore service

Project stage 02

Recruitment & sampling

Translate the audience criteria into a feasible, screened and well-managed participant sample.

19 relevant services
Respondent Recruitment research

Respondent Recruitment

There are so many respondents out there. We'll find the right people for your market research project. Your market research data is only as good as the respondents you're speaking to. We...

Explore service
Panels (Bespoke) research

Panels (Bespoke)

Panel creation including recruitment, segmentation, verification, incentivisation. Panel management including maintenance, quality control, engagement strategies. Usage advice for...

Explore service

Project stage 03

Fieldwork & data collection

Run the right qualitative, quantitative or mixed-method fieldwork and protect evidence quality.

32 relevant services
Focus Groups / Group Discussions research

Focus Groups / Group Discussions

We have been conducting market research focus groups for years. We help with 'all' parts of the process. Throughout MRFGR's history, we have assisted in creating and managing hundreds of...

Explore service
Surveys research

Surveys

Our comprehensive survey services provide valuable insights into consumer behaviours, preferences, and opinions. We offer customised solutions in various formats, including online,...

Explore service
Product Testing research

Product Testing

Get recorded video feedback on your product or service from screened research participants. Hear what they like, what they find difficult and what they would change. Tell us if you need...

Explore service

Project stage 04

Support & infrastructure

Add the practical people, venues, moderation and delivery support that keep fieldwork moving.

7 relevant services
Fieldwork Support research

Fieldwork Support

Fieldwork support ensures seamless and accurate data collection for market research projects. From participant recruitment to comprehensive data management, experienced teams handle...

Explore service
Moderators research

Moderators

Gain premium insight through established market research moderators and make smart decisions. At MRFGR, we offer a team of excellent PhD trained specialists with experience in consumer,...

Explore service

Project stage 05

Analysis & reporting

Turn datasets, transcripts and observations into clear findings, implications and recommended next steps.

19 relevant services
Research Report Writing research

Research Report Writing

Transform data into clarity with our Research Report Writing Service. Our expertly crafted reports provide essential insights, structuring raw data into a narrative that guides strategic...

Explore service
Competitor Analysis research

Competitor Analysis

Our Competitor Analysis services provide comprehensive insights into your industry rivals, helping you understand their strengths, weaknesses, and strategies. By identifying direct and...

Explore service

Relevant proof

Projects moving from planning to evidence.

These examples show MRFGR supporting different parts of the research journey, from testing and recruitment to data quality and strategic direction.

View all case studies
Taste Testing research

Taste Testing

A leading brewery partnered with our team to conduct a blind taste testing study aimed at refining a new low-alcohol beer before launch. Targeting Gen Z consumers, the research went beyond flavour...

Read case study

Practical answers

Questions that arise at different project stages.

Selected answers from the MRFGR research knowledge centre, chosen for this route.

Browse all FAQs
When should businesses use desk research?

At early project stages or when budgets or timelines are limited.

Open FAQ
What stages of NPD do you support?

We support idea generation, concept screening, product development, prototype testing, and post-launch evaluation.

Open FAQ
How long does recruitment take?

Timelines vary by criteria but we provide rapid recruitment solutions.

Open FAQ
How long does qualitative fieldwork take?

It varies from days to months depending on project scope.

Open FAQ
How long does report writing take?

Timelines depend on project scope but are usually completed within days or weeks.

Open FAQ

Start a brief

Tell us where the project stands.

Share what is already agreed, what still needs to happen, the audience, timing, what you need to learn and how the findings will be used. MRFGR can identify the most useful next step.

Submit an enquiry