100% Attendance for F2F Usability Testing Sessions in London
Read about how we managed to achieve maximum attendance for face-to-face usability testing sessions in Central London and recruited a diverse range of skin types for our client's research.
We recruited people from a diverse range of skin types (from fair to dark based on the Fitzpatrick Scale). Participants were screened using a comprehensive online screening tool which captured their skin type and additional criteria. Strict quotas were adhered to when it came to gender, age and glasses-wearers. Recruitment was managed entirely through our substantially large database of respondents based in London with follow-up checks over the phone made to verify criteria and ensure that the recorded quotas were accurate. On the day management was necessary to ensure that any last-minute dropouts (less than 5%) were replaced with fresh candidates.Request a FREE NO-OBLIGATION
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